Web Outsourcing

Outsourcing is the act of hiring someone else to do something for you, without getting them to work as an employee. They are on a contract for the project, and after that you are not accountable to each other.

Why outsource? Because as the old saying goes, if you're a “Jack of all trades, [you're a] master of none!” Don't try and do everything in your business – do what you're good at, and outsource everything else.

For example, you want to create a new ebook. You like researching niches and doing joint ventures, but you absolutely hate writing ebooks and can't design a website to save your life. No problem! Hire a freelance writer, a minisite designer and a copywriter – and everything you can't (or just don't want to) do will be done for you.

Some people will have a knee-jerk reaction to this type of thinking, and automatically tell themselves they can't afford to outsource. WRONG! You can't afford NOT to outsource!

Think about it. When you are doing what you're good at, you are building profits in your business. When you are doing things like writing articles or ebooks, or designing your website, you are doing things you don't want to do or aren't very good at. Someone else – someone who does those things full time – can do them much faster, and much better.

What you have to decide is how much your PRODUCTIVE time is worth. Every hour you spend doing things that make you more money is a productive hour. Divide your total weekly earnings by the number of productive hours you have, and that is how much your time is worth. If you can hire a freelancer for less than that, you will have more productive time and your profits will go up! Its a simple calculation, but it can grow your business exponentially!

Don't be afraid to outsource. If you're not working on your business, you're working in it – and that isn't making profits for anyone.